Xtreme Fitness Gyms opened its first club outside Poland in Opava on 15 October 2026. The Polish chain operates the site itself and plans to expand in Czechia mainly through local franchisees. A second location has been reported in Přerov, with an opening planned for 2027. Company launch release · Franchising.cz
In a LinkedIn post on 6 November, the chain pointed to the Czech launch as it prepared to present its franchise offer at FIWE in Nadarzyn on 7–8 November. The group’s FIWE announcement lists three formats: its gyms, Xtreme KiDS activity centres and STRONG Pilates studios. The Opava club belongs to the gym brand. Xtreme Fitness Gyms on LinkedIn · Xtreme Brands’ FIWE announcement
From Tarnów to the first club abroad
Łukasz Dojka opened the first Xtreme Fitness Gyms club in Tarnów in 2012. The chain built much of its Polish network through franchising alongside clubs it operates directly. It marked the opening of its 200th Polish club in Częstochowa on 6 October 2026, nine days before the Opava launch. The group names James Cotton as CEO and Ivana Watson as its lead for growth and expansion in Czechia. 200th club announcement · Czech expansion team
Xtreme Brands states a goal of 750 locations by 2030 across Poland and international markets, covering multiple franchise formats. For Czechia, the company’s market-entry announcement sets out the immediate priorities of testing the model and recruiting local partners. Xtreme Brands’ group strategy · Czech market announcement
Why start in Opava?
The first club occupies 750 square metres at Retail Park Opava on Basketbalová. The Czech club page lists group classes and dedicated areas for free weights and cardio. Xtreme says it chose Opava in line with its Polish approach of looking at smaller and medium-sized cities as well as major ones. It considers access, competition and the area a club can draw members from. The group’s Czech property page advertises a search for sites of 500–1,000 square metres with customer parking. Opava club page · Czech property criteria
Running the first Czech gym itself gives Xtreme a place to test membership terms, local marketing and staffing before asking franchisees to apply those decisions elsewhere. The company has also highlighted the role of sports cards and employee benefits in Czech fitness. A club can bring the same equipment and training zones across the border while still having to work out how local members prefer to pay and book. Xtreme Brands’ Czech market announcement
Přerov and the franchise plans
Franchising.cz reported on 19 October that Xtreme had signed a lease in Přerov and was aiming to open in the third quarter of 2027. That puts Přerov further along than a city on a search list. The reported quarter is a target, and further Czech opening dates have yet to be published in the sources reviewed. Franchising.cz’s reporting
The chain’s reported Czech franchise terms give a sense of the funding it expects. In October it described around CZK 3 million in a partner’s own capital, with a further CZK 4.2–4.8 million potentially covered by financing or leasing, depending on the project. Those are indicative figures for prospective partners. The chain says it can help select a site, prepare the fit-out and support pre-opening sales and training. It expects local operators to take responsibility for staff, service and how their club performs. Franchising.cz interview · Franchise association’s breakdown
For a company planning a similar expansion, one question is worth settling while assessing a site: who takes over after the fit-out? For example, the equipment installer might commission the machines on opening day. The local operator still needs a contact who can respond when one breaks, a way to get parts and an agreed process for recording the incident. Agreeing those responsibilities early makes it easier to price the launch and judge whether the same setup can work in another city.
For more context on Polish businesses entering the Czech market, see Poland and Czechia: business numbers and market entry.
How Kodo can help
Kodo helps Polish companies prepare to operate in Czechia. For a business opening a local site, we can help identify and verify Czech partners, clarify who handles deliveries and service, and prepare Czech materials for local discussions. Czech market entry with Kodo
If you are assessing a Czech location or looking for a local supplier, tell us where you are in the process and what you need that partner to handle. Contact Kodo